PO Box 11
4002 Basel Telephone (41-91) 940 9031
Telecopier (41-91) 9427473
On today’s flight LX 981 from Geneva to Lugano, I was the sixth person to whom the attendant offered newspapers. By the time she got to me, there were no more papers in French or English. I understand that sometimes you are caught by surprise, and have more people on board who actually know how to read than you have anticipated. This seems to happen fairly frequently.
I believe I have found a solution: you should raise the fares ! Yes, I know your inland air fares per kilometer are among the most expensive in the world, but I’m sure that people will not mind paying a little more for extra service. Therefore, I suggest you raise the fare on all flights by 2 francs. This will pay for a newspaper for each passenger. For business class, you can raise the fare Fr 3.25, thereby offering them the International Herald Tribune (and, incidentally, providing the first noticeable enhancement of business class service over economy class.)
While I am writing, I would also like to congratulate you for your configuration of the Avro RJ 100, which permits cramming 97 passengers into that little plane. Well done! It happens I have some experience in the area, as during my university days we stuffed 31 students into a trash container built to hold no more than 24. It is this expertise which permits me to observe that you still have not used all available space on the aircraft. Above the passengers’ heads, below the overhead compartment, there is room to insert more passengers in a horizontal position. If you were to hang a net below the overhead, you could get a row of people down each side. You might wish to offer a fare reduction for these passengers (they won’t be reading newspapers, anyhow.)
It is not necessary to write to thank me for these suggestions. However, in case you would like further information, I have enclosed a postage stamp for your reply.
Robert J Gebhardt